One of the great joys of APW is watching small independent businesses grow from ideas, to all consuming projects, to thriving enterprises. It’s watching the business owners grow into their new roles, and watching APWers help support them by being the world’s best customers (seriously, you all are). So, it’s always a really damn huge deal when a business that has grown up alongside APW reaches a big milestone. It makes me want to coordinate all of us into a confetti throwing line to cover the entrepreneur with celebratory bits of joy. All of which is to say, Elissa R Photography, based out of Austin TX, quit her day job this month, thanks in large part to you guys, and is now devoting herself full time to being one of the world’s most awesome wedding photographers. To celebrate, she’s offering APWers All Over The US one flat package for the rest of 2012. That’s right, she’ll come to you, with joy in her heart.
But instead of me prattling on, I’m going to hand over the reigns of this post to Elissa, and let her tell you the story herself. (Warning: First, you probably want to read this whether or not you’re in the market for a wedding photographer. And second, I read the whole thing with my lip quivering, so there you are.) So now, Elissa:
I’m Elissa, engaged-reader-turned-
You know that feeling in your chest that shows up the night before something really exciting is about to happen, and you can’t wait to fall asleep and wake up to this wonderful day that is about to unfold for you? This is how I feel every night. Which is strange, because until about a month ago, I went to bed every night dreading waking up in the morning. For several years I worked a dead-end job under flickering fluorescent lighting in a basement, a job that meant nothing to me except a paycheck and insurance benefits, while I struggled to build my photography business. I was tired and stressed from working two jobs to support my husband and me while he was out of work. You do what you have to do until the fates are kind. When Walt was offered a position at his new company, I wept with relief, then gave my notice. I’ve been a full-time wedding photographer for about three weeks now and every day is a joy.
The thing about working full-time at a job that starves your soul is that you dream about what’s better. About picking up and traveling, and just getting out of that small, restrictive cage. And the thing about working a job that you love, and working for yourself and making up your own rules, is that you can do whatever the hell you want to fulfill your wanderlust. Which is why I’m super excited to offer a special to *APWers outside of Texas* for the first time ever. I have a few open dates left in 2012 and would love to offer this exclusive deal to ALL AWESOME APWERS who do not have a photographer yet for their 2012 weddings. $3400 for me to come shoot your 2012 wedding. That’s me, showing up and shooting my joyful heart out, anywhere in the continental US, for up to 9 hours on your wedding day. That INCLUDES your edited high-res files, all of my travel fees, hotel fees, and rental car fees. You pay $3400 and not a penny more (unless you’d like a second photographer for an additional fee, of course). Do you live outside of that realm? I’m passport-ready and we can negotiate some of those pesky travel expenses. For any 2013 weddings (anywhere), I’d love to offer a 15% discount on any package if you book before August 31, 2012. Just mention that you found me on APW!
But Elissa R Photography isn’t just the world’s most inspiring business success story these days, she’s also a super talented artist, with a phenomenally down-to-earth ethos. Watching her photography blossom over the last few years has been a total joy, and lately I find it almost totally breathtaking to look at her work. How is she capturing those shots? What does it look like inside her brain, that makes this creation possible?
Well, that might be an unanswerable question (“What does it look like in your brain?”) but I did ask Elissa about her artistic philosophy, and she had this to say: “Having been in your shoes, planning a wedding and wondering how in the world to do it sanely, I know what it’s like out there in the scary wedding world. My job, aside from taking beautiful photographs of an important occasion, is to make your life easier. APWers share the same philosophy as I do: they want a drama-free, wonderful, exciting moment in their lives to be treated as such. I can’t believe how amazing every single one of my APW clients has been—just, wonderful, oh-my-goodness-can-I-hug-you, I’m-so-glad-you-get-me kind of relationships. I’m treated like a friend, and more often than not, we stay friends after the wedding too. What it boils down to is this: I love being a part of this community and love being a part of your weddings. I think one of my past clients and now friend, Liz, said it well: ‘Elissa is there for you and your photography as an artist and a previous bride.’”
So ladies and gents, start your engines. Our own Elissa R Photography is now rocking this full time, coming to you all over the US. Let’s make this happen, for her, and most of all, for you.