reclaiming wife

Entrepreneurship

Today's my birthday. It's a quiet sort of birthday, a bit of an anticlimactic one after months of heady and exhausting action. And instead of going out to a bar with friends, or a fancy dinner like we might normally do, we're sneaking away for a few stolen hours of quiet in the mountains. It's been interesting to remind myself that this is good too. It's a different kind of good than getting drunk with fifteen of my dearest on juleps in New York City when I turned 24, or fancy dinner where we talked about the big year to come last year. But it's still damn good. Quietly good. Which is about where my life is right now.

It's strange, because the beginning of the year was so huge that I'm still getting used to trudging through the period of quiet after the (lovely) storm. When I got home from the book tour, of course I knew I needed to sleep for a week, and then catch up for, well, about a month. But then I had plans and projects! I figured I'd be back on my feet in five seconds, ready to knock out the next thing. (Have I mentioned that my work life tends to be lived at full tilt, in a super productive, never resting enough, mode?) Well, it turns out not so fast. First, life had other things in store. We were moving. I had business problems I had to solve. Nothing was going to happen right this second, APPARENTLY. The spring shaped up to be a very Slow And Steady Wins The Race around here, (which is not the kind of season that I'm naturally good at).

But then there was also my mind. It turns out it wasn't ready to dive into something big again right away. I would give it jobs to do, and it would just sit and stare and the screen, tapping its toe, thinking about nothing in particular.

I want to say that all this was easy for me, and I sorted it out right away, and I have a pat and wise solution for times when you are going through the same thing. But I've got nothing. (Literally nothing. I just had to pull myself back from staring out the window a second ago.) Continue reading Entrepreneurship: After The Big

Happy Birthday APW!

Dear APW,
You are four today. Four whole years old. You're one of the best projects I've ever taken on. You've made me some of the best friends I've ever had, helped me figure out what I really wanted to do with my life, and showed me that I can write. (And thank you for the book). I'm so glad I took the leap when I heard the first whispers of an idea, and so glad I kept following my heart about you.

Love,
Meg

P.S. You're growing up, and not a baby anymore (though, I guess you'll always be my baby). But age four is my spirit animal, so I think it's going to be a good year.

Photo: Emily Sterne Photography (APW Sponsor)

I wrapped up the "Working For Yourself the First Year" series of posts in January. But, after a lot of requests, I'm bringing the series back. Now it's going to be an occasional Entrepreneurship series, around particular topics.

Maddie recently coined a term for me, during a particularly hard day of work. The term is "Professional Puberty, TM MADDIE" (don't try to steal it from her!). It's when your business (or professional life) is growing so fast that as she put it, "Your relationships keep changing in confusing and sometimes sleazy ways, and you outgrow things so quickly you can hardly keep up." But there is a plus side. She told me, "Maybe you'll get the APW equivalent of boobs?"

Oh, I'm waiting.

Which is to say, a year ago, when I was first starting to work full time for myself, if you'd asked me about growing a business, I would have told you that my dream was to grow APW to be huge and awesome and take over the world. Which is still my dream, obviously. But now I know that growing a business fast causes a lot of weeping, and less money/ fancy office space/ slow motion romps through a field than you frankly deserve. Or naps. Remember when I started working for myself full time, and wished for more naps? The no naps thing is totally bullshit.

In the first two months of this year, APW grew so fast I could hardly see straight, I made a loop of the whole US by train to promote my book, and just for fun I started writing regular columns for The Huffington Post and Etsy. Underachiever, me. Nap needer. Let's discuss what I learned.

The Ducky Looks Calm (But You Can't See Under The Water)

Growing a business seems like magic, when you're watching someone else do it. And heck, maybe it is effortless magic for some people (but if so, I hate those people). For those of us that are mere mortals though, you're just seeing the surface without seeing our legs paddling like crazy under the water. You're seeing two posts a day go up, easy peasy. What you're not seeing are the endless staff meetings where we try to shape APW content in the way we personally find compelling. You're not seeing the hours laboring over QuickBooks, making sure the budgets and the books line up. You're not seeing the phone calls with my lawyer hashing out contracts. And you're definitely not seeing me as a weepy mess at the end of a rough day, trying to figure out what decision is the right one, how I'm going to balance my work load, and what new projects I should take on or not take on. Nope, you're just seeing a thoughtful and amusing little ducky, gliding across the internet pond.

Sometimes Your Job Is Not What You Think It Is (Let Go)

A few months ago (before I hired her for Ask Team Practical) I had a conversation with Liz about women small business owners. She said something that's stuck with me, "Have you read those articles about female entrepreneurs? And how they're never as successful as possible because they write themselves into a corner where they're needed for every aspect of their business and they can't hire people or delegate or grow?" This is the truth, y'all, and figuring out how to delegate is really hard. It's easy to convince yourself that you're so damn special, that everything you do can only be done by you. But you guys? THIS IS FALSE. Your books don't feel "all sad" if they're not done by you, and that's just for starters. Continue reading Entrepreneurship: Growing A Business

I developed an anxiety condition when I moved to San Francisco (almost) five years ago. And I don't mean, "I'd had an anxiety condition for years, and I was finally properly diagnosed." I mean I developed it, in one fell swoop. A few short months after moving to San Francisco, I found myself hyperventilating with my head between my knees as the floor slipped out from under me, and I thought, "Ah, I'm having a panic attack. Shit." Now, five years later, I'm figuring out what it was all about, which is a short way of saying that it was so goddamn obvious that it took me a little bit of emotional distance to get it.

By moving to San Francisco, I was making a conscious choice to give up two things that I deeply loved because neither of them were serving me anymore. And while I was smart enough to know that you need to quit while you're ahead, I didn't get that quitting The Path You Are On can take you a few years (and many panic attacks) to recover from.

First, I'd quit professional theatre. I remember this moment during my final months where I was delivering something to a successful Broadway producer's office. When I got there, it was a dingy tenement office decorated with a single ratty couch. I remember thinking, first, "Holy shit, I can't believe that a kid from my impoverished California hometown worked her way up to this point by 26," and then, "I have seen behind the curtain, and get me the hell out of here." So I left. It turned out that I loved independently producing theatre, but I felt like my talents were totally wasted when only twenty people (all of whom were friends who wanted you to come to their shows) came. And the level of emotional abuse and/or total boredom required to withstand working on big-deal theatre projects was something I wasn't willing to put up with. Besides, I was tired of being profoundly broke.

Second, I quit New York City. I'm not going to lie to you and tell you that I've recovered from that one, or even that I think it was the best long term choice. But on some level I knew that if I was going to throw in the towel on everything I'd been working on for the last ten years, I wasn't up to starting over, again, in the hugest and hardest city in the world. I needed a break.

So, fast forward six months, and I am having my first panic attack while I try to study for a finance exam, for which I am wildly unqualified, because I promised myself that if I was leaving theatre, I was going to try something totally new. And finance, alas, is about as new as you can get.

You would expect (or I would have expected) that once we'd settled into our new city and our new life, the anxiety would have gone away. I mean, we made friends quickly, I started a blog which became a satisfying creative outlet. Yes, I was getting up at five a.m. to go to a corporate office job, but still. And when I finally stopped waking up at five a.m. to become a high powered secretary and department manager, it still didn't ease up. And when I quit my corporate gig to finally go back into creative work, it still didn't let up. At which point, I decided anxiety was just my new state of being. (And I belatedly got a little help with it. Hot tip: get help first, don't be a total moron like me.)

But what I didn't realize was that I'd always been relatively good at what I did. Yes, I gave up my star turn as a debater by not going to law school and going to conservatory theatre school instead. But I went to one of the top theatre programs in the country. I didn't f*ck around. Yes, I took some horribly low paying jobs out of college, but I co-founded a theatre company that did it's first gala at Peter Yarrow's house, and I got an theatre administration internship with one of the biggest theatre companies in New York. I did obscure artistic things, but I did them with style.

And then I quit my corporate job to write a blog. And, whatever, let's be frank. Most of the world has marginal to zero understanding of what a blog actually is. Telling people you quit your job to write a blog is a little like telling them you decided to give up your benefits to become a professional postcard writer. Everyone slowly backs away. It is not prestigious, to say the least. (At least not yet.)

But I trusted it was the right decision. In fact, I knew it was the right decision, rest of the world be damned. And some of it was an airy-fairy "it-feels-right-in-my-soul" "I'm-creating-things-I-love-this-is-the-right-direction" kind of thing, but I'm also a phenomenally practical person, and when I looked at the balance sheet I knew it made sense.

So I set out to prove myself, and it was exhausting on a soul-deep level. If you'd asked me a few months ago, I would have told you that it was exhausting proving myself to everyone in the world. Over and over and over. That it was exhausting explaining to people over and over what I did (again), and that yes I made money. And that I was writing a book, and that no I wasn't self-publishing it in my garage using a photocopier. I would have told you that it was rather exhausting doing something no one understood, after a lifetime of doing things that were obscure, but still prestigious.

But then, on book tour, I figured out I was wrong. Continue reading Anxiety & Knocking It Out Of The Park

The Amazing Wonderful Fabulous & Kind Team—Organizers: Wedding Day Hooray & Leah and Mark * Photographers: Amanda Summerlin, LeahAndMark.com & The Intern Army * Event Venue: Young Blood Gallery * Extra thanks: Wedding Day Hooray & +Raven for contributing to the raffle, and Leah and Mark for making this event possible! *

Meg Keene thoughts WIC Wedding

LeahAndMark.com

LeahAndMark.com

Amanda Summerlin

LeahAndMark.com

LeahAndMark.com

LeahAndMark.com

First of all, clearly, you just have to take a scan of the pictures to know that the Atlanta APW Book Talk was very, very good. Second of all, I wore my hipster ice skating dress again because I realized it was my last chance on the road. I made my hair huge, to compensate. Obviously, you forgive me, and wonder why I'm not wearing it every day all day (good question). Third, the event was even better than it looks in the pictures. I'm pretty sad that all of you were not there for it, though I suppose if you were, we wouldn't have fit in the gallery, so hum.

When we left the Atlanta event, which was Maddie's third and last event on the road, there was a pause, and then she said, "That was a very good one. Very." And she was right. From the minute we walked into the event space (the Young Blood Gallery) the feeling in the air was awesome. Unlike past events, there was a very laid back, pre-show vibe. Everyone was walking around with their shoes off, setting up (thanks Wedding Day Hooray, the coolest Atlanta wedding event), chatting, nursing tiny babies (Leah). And, I mean, it was in an art gallery (I was sneakily pricing paintings, trying to figure out how much trouble I'd be in if I picked up some art on the road).

And then, after delays for Atlanta traffic, the event kicked into gear. I started by giving my normal quick but rambling talk, and then we got to the meat of the situation. I pulled up Leah of Leah and Mark for a chat about female entrepreneurship. And, in easiest, most natural, and most fitting way in the world, we ended up passing her baby back and forth during the talk (because, yup, you can literally rock it out in front of a crowd with a baby on your hip). We talked about hustle and about asking for what you're worth. We talked about motherhood and business ownership and about how having a baby freed Leah up to stop doing crap she hated and made failing not an option. We talked about being afraid of ending up broke and in the poorhouse and letting that drive you. And then, in one of my favorite moments of the night, Rasheeda (did I get your name right, lady??) raised her hand and talked about her mom being a strong female business owner who ran a salon, who raised a take-no-bullshit daughter at the same time. By the end of the night, the myth that you can have kids or have a career, but you have to pick, had a lot less power over me (for one). (Side note: The article on the subject about Sheryl Sandberg in the Sunday New York Times actually made me cry into my cereal yesterday.)

The fascinating part of the night was that when we opened the floor up for Q&A, the topic never switched to weddings. All anyone wanted to talk about was women and money and business and children and success. It was like the dam broke, and we all were finally getting to discuss with other ladies the constant internal narrative that's playing out in all of our minds, all of the time. At the end of the night, I was chatting with Leah while holding her passed out asleep baby, and she said, "I felt like we just should have kept going. Like we all should have just gone out to coffee and pulled up chairs because there was clearly so much more that needed to be discussed." I'm getting chills just writing about it. It was that good a night.

So thanks Atlanta. You gave me a good dose of faith in the world. Now, Austin, I'm coming for you on Tuesday. We're talking about feminism, weddings, and marriages. Plus, it's going to be the smallest event of the tour, which means one-on-one time. Honestly, I bet it's going to be worth taking off work early and driving in from Dallas or Houston. You tell me, Texas, but I bet I'm not wrong. Let's do it.

Dear Team Practical,

Today is the day! The APW Book Tour officially launches today at 6pm at Green Apple Books in San Francisco! It's been... more work than I can even comprehend getting here. But here we are! So, in honor of the day, we're doing a full day of book related content. We have Big News this afternoon (get excited!), but this morning, we thought we'd start with something fun.

When Maddie and I were daydreaming about online advertising for the book last fall, we kept coming up with funny slogans. And then we came up with more funny slogans. And then even more funny slogans. And we wanted to use them all. So, we finally decided to make downloadable book badges with All The Jokes. Because that's how we roll here. So these ads will now run on the APW site, but we're also giving them to you. If you loved the book (or just want to support APW), pick your favorite button (there is one for everyone) and share it wherever you want: Facebook! Twitter! Your blog! And link it back to the book. Or, you know, just read them and giggle. Because this was totally the most fun part of planning the book launch.

But mostly? Happy APW Book Launch Day you guys! This wouldn't have happened without you, and I expect to raise a glass with as many of you as possible tonight! And now, ze ads!

APW Book Ad

This is how I sold the book. Right here. Everyone told me, "Blah blah, there are a lot of wedding books." And I was like, "Right. You totally have a job. Now just take a look-see and tell me if you can afford the wedding they are selling you here." And, "Oh wait. Why are you sobbing now? Told you I needed to write this book."

APW Book Ad

Ok, fine, it's more of a Marx allusion. But putting it in there was totally a joke. Special commendation goes to the commenter who noticed it, laughed, and can tell me what page it's on.

APW Book Ad

The Unity Candle has its origin in a 70s era soap opera. And God only knows who invented the aisle runner. Which doesn't mean you can't have them. Just that people can't keep telling you that you are disrespecting tradition if you don't. Related: People, man.

APW Book Ad

I know. Right?

APW Book Ad

I am annoyed that none of my reviews are mentioning that the whole book is gender neutral. GAH! This is the single best secret feature of the book. It was also a super pain in the ass to write, since The Chicago Manual of Style has not caught up with gender neutrality. (Also, Liz told me I should say that the book "isn't your Granny's etiquette book." And I was like, "But it sort of is." Your Granny knew a thing or two about weddings.)

APW Book Ad

You're getting married. The last thing you need is another G-D list. Or timeline. Or a passive aggressive reminder that real brides have... dressers? Favors? Millions of dollars? No. What you need are some helpful hints about how you're going to let all the planning go when the wedding day arrives, pass your spreadsheets on to someone else, and bliss out.

APW Book Ad

Because that's just a historically documented fact.

APW Book Ad

Ok. Maybe you think you don't need this book (though I'd argue you probably do). But let's say you don't need the book. I betcha know someone who does.... (cough, cough, cough).

APW Book Ad

This is possibly the most important message of the book. What I didn't get before the book was published was how much everyone needed to hear it because almost no one else was saying it. Which makes me want to punch people, but I digress. The tear spattered emails full of relief are the very best part of the book being out there in the world. Hurrah.

APW Book Ad

Indeed. F*ck em.

Happy APW Book Launch Day you guys. Happy, happy.

Mwah!

Meg