Buy This Dress!

by Meg Keene, CEO & Editor-In-Chief

Um. Hi! I’ve been a tad sick today, and I might or might not have been out late last night drinking whiskey and listening to David play a little jukebox Michael Jackson tribute, so slow posting. Anyway, I’m popping my head up to say that one of you NEEDS TO BUY THIS WEDDING DRESS ALREADY. For serious. It’s $335, and it’s killer. And then you’ll need to send me pictures. Go, go, go, go, go.

Found via the always excellent etsy wedding.

Meg Keene

Meg is the Founder and EIC of APW. She has written two best selling wedding books: A Practical Wedding and A Practical Wedding Planner. Meg has her BFA in Drama from NYU’s Tisch School of the Arts. She lives in Oakland, CA with her husband and two children. For more than you ever wanted to know about Meg, you can visit

Staff Picks

[Read comment policy before commenting]

  • If I had a 24" waist I might! Haha!
    It is lovely and I'm throwing around the idea of a 1950's themed reception!

    (Really I just want a Soda jerk and a jukebox)

  • love it.

    damn that gown hanging in my closet.

  • If I hadn't already bought my dress, this one would be at the top of my list… gorgeous! Hope somebody buys it soon :)

  • That is gorgeous!

  • What a beautiful dress. It could be the basis of the entire wedding theme. Start with the dress and work your way out.

  • omg i love this dress – so awesome, wish i had a place to wear it (wedding passed)…and wish i had $335 to drop on what would be a non-wedding dress for me lol – but it's sooo pretty

  • …and the rose-strewn dress listed next to it = perfect moh/bm/wedding elf dress.

  • What a wonderful dress!

  • I saw it too.. fabulous! I LOVE the RED one in the same collection: it would go perfectly with my red wedding shoes… but I already have a (white) dress….

  • sara-grey

    I just considered ditching the dress i already bought for this one (because it is perfect) then I realized that my waist will never be 24inches.
    Such a gorgeous dress!

  • too small! too small!


  • what a bummer! I totally would if I had a spring wedding- NOT EVEN JOKING. That is my dream spring wedding dress!! great price too!